Thank you for visiting the MillerCoors Free Rides™ web site. The MillerCoors Free Rides program is a collaborative effort between transit systems, community organizations, law enforcement agencies, civic organizations and others to help keep our streets safe and prevent drunk driving on major holidays and throughout the year.
Take advantage of a safe transportation alternative this New Year's Eve. MillerCoors Free Rides will provide evening service in Madison, Town of Madison, Middleton and Fitchburg to many popular destinations, including restaurants, bars, local events, and other neighborhood celebrations. Free rides in Madison will run on Thursday evening, December 31st from 7 p.m. to 1 a.m.
Routes and schedule information is available by calling
1-800-FREE-RIDES (1-800-373-3743).
"The holidays are a time when local law enforcement spends extra effort to ensure that our roads stay safe. MillerCoors alternative transportation programs like ‘Free Rides‘ go a long way in assisting our officers across the country to keep more cars off the road on these key dates and raise awareness for drunk driving prevention."
Chuck Canterbury
President, National Fraternal Order of Police